An article featuring Nichelle McCall on Cleveland.com
Nichelle McCall, founder and CEO of Flashstarts’ portfolio company BOLD Guidance, spoke with Cleveland.com about her experience reinventing her career and company.
McCall described how she turned a period of unemployment into time spent building a successful consulting business and how she went from a consultant to the founder of a technology startup.
“I realized that in order to help more people, I needed to leverage technology. I also started looking into how I could create a product, because I realized that investors want to invest in a tangible product and as a consultant, that’s something that I didn’t have,” she said.
McCall also introduces her newest startup. While developing BOLD Guidance, an app that guides students, parents and counselors along the college admissions process, McCall discovered a need for I Got In, an online college admissions marketing platform.